Bruckelmyer Brothers

Portfolio Website for a Design-Build Residential Firm

Bruckelmyer Brothers is a design-build firm and custom home builder based in Duluth, Minnesota with over 35 years of experience shaping distinctive residential environments across northern Minnesota and Wisconsin. Known for their seamless integration of design and construction, Bruckelmyer Brothers brings both architectural vision and meticulous craftsmanship to every project, from modern lake homes to bespoke interiors and finely detailed custom woodworking. 
Home page design for Bruckelmyer Brothers architecture and build firm

The Challenge

Bruckelmyer Brothers needed a website that could represent both design sensibility and construction capability without leaning too far into either. Their work spans custom homes, remodels, and long-term residential projects — requiring a digital presence that felt credible, structured, and easy to navigate, not promotional or sales-driven.

Our Approach

Our team designed a website that treats projects as architectural case studies, not marketing pages. The structure emphasizes clarity and hierarchy, allowing visitors to understand the scope, intent, and character of each project at a glance.

Preserving hierarchy, spacing, and visual intent at every scale.

Rather than shrinking layouts to fit smaller screens, we re-composed key elements for mobile and tablet, ensuring project imagery, typography, and navigation remain clear and deliberate. Whether viewed on a large desktop display or a phone in the field, the experience stays consistent—focused on the work, easy to navigate, and built to support ongoing growth.

A portfolio structure that reflects the breadth of their work while keeping navigation clear and intuitive.

Projects are entered once and categorized by scope—such as custom homes, woodworking, and remodels—allowing the same body of work to appear across multiple views without duplication. This approach lets visitors explore the portfolio by interest while maintaining a consistent, editorial presentation for each project. As new work is added, the structure holds, making it easy for the site to grow alongside their practice.

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